Category: Marketing
-
The duplicate content bonus
Since Google’s early algorithm changes made to fight SEO spam, the issue of duplicate content has been on the radar of content and SEO professionals. Re-posting ore re–syndication of the same or similar content had risks associated with it. Oddly, now naturally occurring duplicate content is informing LLMs about businesses and individuals and their specialties.… Read more
-
The reason I invested in Boatbound which became Boatsetter
I was pitched on the concept of Air BnB for boats. I saw in the Bay Shore marina that I was a heavy boat user, taking it back and forth to my Fire Island house in Dunewood. (since sold) The premise made sense especially given the umbrella insurance coverage that had been procured. Read more